 It’s not your cover. It’s not your blurb. It’s not even your platform. The real reason your nonfiction book isn’t selling? You’re addicted to chasing new shiny objects.
Every time a fresh idea pops ...
Why throwing out the labels may be the smartest marketing move you make.
“The first act of insight is to throw away the labels.”
 — Eudora Welty
Let’s be honest.
Most nonfiction authors don’t get ...
Everyone repeats the same lazy script to authors: Reach more people. Crank out more content. Chase followers. Shout into the void and hope something sticks.
It’s lazy advice. And it doesn’t work.
If...
Grinding out posts and pitches won’t move books. But clarity and space will!
William S. Burroughs once said,
“Your mind will answer most questions if you learn to relax and wait for the answer.”
Non...
There’s a Kenyan proverb that says, “Those who use force are afraid of reasoning.”
Most authors won’t admit it, but this is exactly how they market their books. They push. They pressure. They “remind...
You don’t need more strategy. You need to stop avoiding the one move that actually matters.
You’ve followed the advice.
You’re building your platform. You’re posting. You’re planning. You’re researc...
You refined every chapter. Hired an editor. Built a polished brand.
Then you hit publish. And you wait.
You wait for the sales, the reviews, the ripple of impact.
But nothing happens. And that nothing ...
“Knowing yourself is the beginning of all wisdom.” — Aristotle
If your book isn’t selling, it’s probably not because of your keywords, emails, or social posts.
It’s a lack of clarity about yourself....
Let’s get one thing straight. Most of what you’ve been told about book marketing is garbage.
You’re not behind. You’re exhausted. And it’s not your fault.
Everywhere you turn, the advice is the same...
You wrote a nonfiction book to make a difference. To share your expertise. To be seen as a trusted voice. But let’s face it. Promoting your book can feel like shouting into the void. You’re told to “b...
