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Your Book Is the Bait

Your Book Is the Bait

Published on: 05/01/2026

Stop chasing book sales and start creating opportunities. Learn how 10x thinking transforms your book into a platform that attracts speaking, consulting, and corporate deals.

book marketingauthor marketingmindset shift
Your Book Is Done. So Why Are You Reorganizing Your Desk?

Your Book Is Done. So Why Are You Reorganizing Your Desk?

Published on: 04/24/2026

Discover why first-time nonfiction authors avoid book marketing—and how to overcome fear, silence imposter syndrome, and take action today.

author marketingmindset shift
What If You Never Had to "Launch" Again?

What If You Never Had to "Launch" Again?

Published on: 04/10/2026

What if you never had to launch your book again? Discover a sustainable book marketing strategy that helps nonfiction authors build visibility, audience engagement, and long-term momentum.

book marketingauthor marketingcontent creationmindset shift
Why Smart Nonfiction Authors Stall (Even When They're Doing Everything Right)

Why Smart Nonfiction Authors Stall (Even When They're Doing Everything Right)

Published on: 04/03/2026

Many nonfiction authors work hard to promote their books but see little traction. Discover five common reasons nonfiction book marketing stalls and what to adjust to create real momentum.

book marketingauthor marketingmindset shift

Susan Friedmann

Author Marketing Mentor

Susan Friedmann, CSP, is a trailblazer in the world of nonfiction book and author marketing coaching and training. With over 30 years of experience, she’s on a mission to help you stand out from the crowd. Say goodbye to blending in — Susan injects life into your book marketing game.

Tap into Susan’s expertise with a complimentary 20-minute brainstorming session